And why menstrual panties?
Originally, a trio of longtime friends*: 2 women (Nadia and Marie) and 1 man (Saber) spend a little too much time in the evening discussing life's topics. Work, family, relationships (a classic), money (of course), children (but why??) and other, even more exciting topics.
When Saber moves out, the three friends reunite to experience this exciting life together. Saber decides to stock the bathrooms with tampons and sanitary napkins. He has two teenage boys at home, but he's thinking of his guests (and theirs).
What followed was a heated discussion (yet another one) with Nadia and Marie on the subject of women's periods and the taboo (bordering on omerta) surrounding women's natural cycle.
Several hours of discussion later and after many days of preparation and work, the trio embarked on a new entrepreneurial adventure.
Instead of just talking hot air, our friends decided to take action and offer women quality menstrual panties. The goal is simple: to prevent all our friends and guests (yes, you) from finding themselves in trouble at the wrong time in the wrong place.
Taboo Plus was born.
*(it will be 30 years of friendship in 2026)